Digital Marketing Manager / SEO Manager

Job Description:

  • Develop, implement, and manage comprehensive digital marketing strategies to drive traffic, engagement, and lead generation
  • Optimize website content, architecture, and backlink profile to improve organic search rankings
  • Plan, execute, and monitor Google Ad campaigns (Search, Display, Shopping) to meet performance goals
  • Manage and execute social media strategies using Zoho Social to enhance brand presence and engagement
  • Design and manage email marketing campaigns via Zoho Campaigns ensuring high deliverability and engagement
  • Automate marketing workflows and lead nurturing using Zoho Marketing Automation to drive conversions and retention
  • Analyze performance data, generate reports, and provide actionable insights to improve digital marketing effectiveness
  • Stay updated with the latest digital marketing trends, SEO best practices, and industry developments

Requirements:

  • 5-10 years of experience in digital marketing, with a proven track record in SEO, Google Ads, and social media marketing
  • Proficient in using Zoho Social, Zoho Campaigns, and Zoho Marketing Automation
  • Strong analytical skills and experience with tools like Google Analytics, Google Search Console, SEMrush, or other SEO tools
  • Excellent communication skills, both written and verbal
  • Ability to work independently, manage multiple projects, and meet deadlines
  • Knowledge in Zoho/Google campaign marketing
  • Preferred: Certification in Google Ads, SEO, or related fields
  • Preferred: Experience in content marketing and copywriting
  • Preferred: Familiarity with other digital marketing tools and platforms
  • Any graduation or equivalent qualification

Benefits:

  • Remote work
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