Content Writer | Sunstone Education Technology | Immediate
Location- Gurgaon
Mode of Work- Office
Interview Mode- Online
Experience- 2 to 4 years
Content Writer
As a Content Creator, you’ll be working with teams across the company to create valuable content to educate our customers and wow our prospects. Your primary role will be to enrich our websites and mobile app with engaging blog posts, guides, and actionable marketing copy.
Your responsibilities include
- conduct thorough research on industry-related topics
- generate ideas for new content composition Write engaging content and ensure that it adheres to SEO standards
- proofread the articles before publication
You should possess excellent writing skills and have an eye for detail. You should develop content that attracts the target audience.
Roles and responsibilities
- Create content pieces that appeal to our audiences, attract customers and boost our brand awareness.
- Produce content marketing campaigns to drive leads and subscribers
- Utilize SEO best practices to generate traffic to our website
- Develop different content types, including email, social media posts, blogs, and white papers on a regular basis.
- Oversee our website, promote our blog and pitch articles to third-party platforms effectively.
- Work together with different departments to create innovative content ideas.
- Prepare well-organized drafts utilizing Content Management Systems (e.g. WordPress, Weebly, Joomla, etc).
- Assure all-around consistency for textual styles, pictures, fonts and tones in the content.
- Research industry-related topics by combining web sources, interviews and studies.
Requirements
- Bachelor’s degree in English, Journalism, Marketing or related field {Master's degree, a plus}
- At least 1 year of work experience as a Content Writer
- Experience with Content Management Systems (e.g. WordPress, Weebly, Joomla, etc) and marketing tools, MS Office or Google Suite
- Excellent understanding of digital marketing strategies including SEO, email marketing and web analytics.
- Outstanding writing and editing skills in English for a B2B as well as B2C audience.
- Ability to handle tight deadlines.
- Excellent interpersonal skills.
- Strong communication skills.
- Ability to work independently.
- Willingness to multitask and take new initiatives
About US
Sunstone Education
Sunstone is revolutionizing Indian higher education ecosystem. Founded in 2019, company’s vision is to bring accountability in the Indian higher education ecosystem and provide world class education to every individual and create industry ready professionals, aligned with dynamically changing industry needs.
Sunstone Education offers both online and offline courses (operating in an asset-light model). Sunstone is disrupting India's higher education space by offering Pay after Placement where fee is charged only after a student gets placed in a well-paying job. Sunstone conducts both long term MBA/PGDM in partnership with various universities across India and short-term online programs in various discipline including Analytics, Digital Marketing, Logistics and Supply Chain, Banking & Financial services, Sales management among others.Sunstone takes complete accountability of a student’s career and delivers industry integrated education leveraging modern technology with a focus on developing job-ready professionals. It has established a 100% placement record to date and has 500+ recruiters hiring from Sunstone.
To know more about us: www.sunstone.edu.in